BUSINESS & COLLABORATION

Title Sponsor / Main Sponsor at the Edison Festival

The energy company Enea has been a part of the Edison Festival since 2020. Over the years, Enea has served as both the title sponsor and the main sponsor of the festival. For nearly 10,000 fans of Polish music who gather by Lake Kierskie over the two festival days, the company creates a special relaxation zone. 

Over the years, this area has featured tents, festival sun beds, a photo booth, and a space where participants could make colorful floral wreaths that fit perfectly with the Edison Festival’s scenery. The company also caters to the youngest attendees by inviting them to the family zone, where numerous activities are prepared – educational, sports, and creative ones – allowing families to spend time together. 

Title Sponsor / Sponsor of the Salt Wave Festival

Since 2019, Porsche Polska has been a part of Salt Wave festival. This partnership is not just a meeting of two worlds but also an opportunity to broaden horizons. We are driven by passion and dreams that move the seaside waves. The outcome is a unique DJ stage on the water in the bay and an extraordinary Porsche zone. Since 2024, Porsche has become the title sponsor of the festival. 

This collaboration’s tradition is the Salt Wave Camp, which kicks off a week before the festival. Here, water sports enthusiasts can go kiteboarding, try their skills at windsurfing or surfing, practice yoga at sunset, or join a paddleboard trip. This way, Salt Wave by Porsche combines musical and sports experiences. 

Title Sponsor of the Letnie Brzmienia Festival

Santander Bank Polska has been the title sponsor of the Letnie Brzmienia (Summer Sounds) festival for the second year, also serving as the main co-organizer of the tour. 

In 2023, we traveled almost the entire country together, stopping in 9 cities – at each stop, Santander provided a relaxation zone that became immensely popular. Thanks to this partnership, the participants could comfortably listen to the most beautiful Polish music and take a break from the excitement near the stage. Beyond logistical support and strong brand visibility in the festival cities, the collaboration also included promotional support both digitally and through out-of-home (OOH) advertising across the country. The bank’s clients could also enjoy a special offer, 20% off tickets purchased through the bank’s app. 

Strategic Partner of the BABIE LATO 2023 project

One of the most vibrant collaborations of 2023 was the partnership between Semilac and BABIE LATO. This collective music project, part of the Santander Letnie Brzmienia festival, was created by Natalia Kukulska, Bovska, Margaret, Mery Spolsky, and Zalia. 

BABIE LATO is a celebration of unapologetic femininity and diverse stories. The show of this explosive project closed each stop on the tour. The artists recorded two singles and music videos – an original single titled “Cudowne lata,” specifically created for the project, and a cover of the iconic song “Venus” by the band Shocking Blue. 

Main Sponsor of the Santander Letnie Brzmienia Festival 2023

The main sponsor of the Santander Letnie Brzmienia 2023 festival was The Brooklyn Brewery, an essential partner throughout the nine-city tour. Their contribution went beyond co-creating the food court – thanks to this collaboration, a basketball court was set up in each festival town. 

The idea turned out to be a good shot, with the basketball constantly in play! The Brooklyn Brewery’s sport-and-chill zone, featuring their iconic beer from the heart of New York, became an undeniable hit. It was a hotspot not only for athletic competitions but also for spontaneous gatherings and socializing among the festival community. This addition perfectly complemented the summer and family-friendly vibe of the Santander Letnie Brzmienia tour. 

Sponsorship Zone for Jarocin Festival 2023

The Żywiec Zone at the 2023 Jarocin Festival was an oasis of peace and refreshing flavor! Together with the sponsor, we designed a space where the festivals’s participants could take a break from the crowd, enjoy a moment of relaxation, and explore the diverse flavors from the rich selection of beers. In the Żywiec Zone, we offered reusable cups, allowing festivalgoers to savor their favorite beer while also caring for our planet.